The team at eCommerce UnderCover caught up with two of our friends, William and Xavier, who are both based in Paris. Fluent in Mandarin, French, and English, William and Xavier have found a market niche helping eCommerce sellers in France source products in China.
Some of the topics we discussed included:
- Both are well into their second decade living in France
- How they met at university in France while studying engineering
- Closing the eCommerce gap between China and France
- Product differentiation and why packaging matters
- Branding
- China as the world’s manufacturer
- Logistics, Warehousing, and ERP
- Asset light and knowledge heavy
