eCommerce UnderCover was joined by Kait Stephens, a co-Founder and the CEO of Brij. Brij is a software platform that powers one-touch registration & reorder to connect brands to their customers with the simple scan of a QR code.
Some of the topics we discussed included:
- Working in investment banking and going to Harvard Business School
- Her father was a serial entrepreneur and the influence that had
- Starting her first company while still at HBS
- Pivoting to Brij
- How the pandemic impacted the pivot
- How brands benefit from Brij
- The importance of data and data insights
- Low-code, No-code
- The annoyance of dead QR Code links
- What growth looks like to Brij
